4.5
"Working with Dotsquares was an exceptional experience."
Verified ReviewWhy Dotsquares Is Best AI SEO Agency London?
At Dotsquares, we go beyond traditional SEO and adapt AI SEO/GEO/AEO. People are no longer only turning to Google, instead, they are asking AI platforms like ChatGPT, Google Gemini, Perplexity, Claude and more for answers.
Our Experienced AI SEO marketing experts have tested their skills over the past year, and we are proud to provide dedicated & trusted AI SEO services that consistently deliver excellent results for our clients. In London, we work with a wide range of businesses, including local clothing retailers, ecommerce, luxury hotels, law firms, and packaging companies.
To execute our AI SEO strategies, we use advanced tools such as Surfer SEO, Semrush, Yoast SEO AI+, Peec.ai, and others for research, content optimization, query tracking, and performance optimization. For automation, we leverage platforms like n8n and Make.com, ensuring a smoother AI SEO journey and more efficient outcomes based on client requirements. We also use various video, images, text based AI tools to enhance the user experience to increase your conversions. We assign a dedicated AI SEO expert to each client, provide transparent reporting, and implement tested AI SEO methods to achieve sustainable and measurable growth.
Future-Ready SEO That Wins on AI Platforms
More and more, people turn to ChatGPT, Google Gemini and Perplexity for quick, trusted answers. At Dotsquares, we do not just get you listed, we position you as the preferred answer over your competitors. From national brands to local providers, we have helped clients secure placements in AI-generated recommendations that put them directly in front of decision-ready customers.
Conversions, Not Just Clicks
Traffic is useless without results. Our campaigns go beyond rankings, aligning with user intent so you appear when customers are ready to buy, book or call. Businesses optimised by us for AI SEO have seen 2.5x higher conversion rates, because when people ask AI for recommendations, we make sure it recommends you.
Resilience Through Search Shifts
AI Search is unpredictable. AI platforms are evolving just as quickly. With Dotsquares, you do not just adapt; you stay protected.
Measurable Results, Clear Reporting
AI SEO can be confusing. That is why we focus on clarity. Our clients see 3x faster ROI with AI SEO compared to traditional campaigns, because we measure success across both Query and Keyword Results. You will always know exactly where you stand and how far ahead you are of your competitors.
Local Visibility in an AI-First World
Local search has always been competitive, but now, when someone asks an AI assistant ‘best coffee shop near me’ or ‘top 10 digital marketing companies in London,’ the results form ai seo looks very different from a Google map pack. By using advanced AI SEO/AEO/GEO tactics We optimise your business so it becomes the AI assistant’s top local recommendation, driving foot traffic, calls and enquiries without relying solely on older SEO methods.
Building Trust Signals AI Cannot Ignore
AI platforms do not just read your site, they assess your brand’s reputation across the web. That is why we strengthen reviews, mentions, schema and EEAT signals so you are seen as a credible authority. Clients who worked with us on brand credibility projects have seen a 10x increase in their inclusion within AI-generated results, often displacing competitors who had previously dominated. Trust signals are also the key factor for AI SEO in present.
Ready to Outrank Your Competitors with AI-Powered SEO? Be the Business AI Trusts to Recommend
Every day, millions of people in UK ask AI platforms who they should buy from, book with or call. The winners are the businesses that AI assistants choose to recommend. And at Dotsquares, we make sure that it is you.
What We Promise, We Deliver
We do not just talk about AI SEO, we live it.Our own brand visibility is proof of our expertise, as we have successfully optimised our digital presence to appear in AI-driven search results. In today’s world, traditional SEO is evolving into something deeper: optimising for conversational AI, LLMs and answer engines like ChatGPT, Perplexity, Google Gemini and more.
We blend the wisdom of classic SEO (technical foundations, authority building, content strategy) with the new science of AI-driven discoverability, structuring content, using schema mark-up and speaking in natural language so AI platforms choose to cite you. Our promise is simple: what we say, we do. We help your business rise in the AI era, not just in search pages, but inside the very answers people get.
Journey from SEO to GEO
When someone asks an AI assistant like ChatGPT or Google Gemini for ‘the best Italian restaurant in London,’ the answer is generated by a large language model (LLM) that pulls information from websites it can fully understand and trust.
We help your business become one of those trusted sources. We strengthen brand signals, improve content authority, refine schema markup, craft expert-driven content for topical authority, track AI-driven search trends to keep your site visible, and more. These practices ensure that LLMs can easily read and summarise your content, allowing them to answer user questions directly instead of sending people to Google search results.
Crawling & Indexing (Show up in ChatGPT, Perplexity)
AI engines like ChatGPT, Google Gemini and Perplexity cannot recommend your business if they cannot access or interpret your content. At Dotsquares, we fix crawl errors, improve site architecture and implement structured data so AI platforms can easily read your pages. Research shows that 16% of valuable web pages are never indexed, we make sure yours are not part of that statistic. The result: your business becomes eligible to appear in AI-generated answers instead of being left invisible.
Brand Mentions
In traditional SEO, backlinks were the gold standard. But AI search engines like ChatGPT, Google Gemini, Microsoft Copilot, and more, now evaluate something even more valuable: brand mentions. These are references to your business across articles, blogs, forums and social media platforms, whether or not they include a hyperlink. Brand mentions reflect authentic visibility and real-world relevance.
A 2023 study revealed that brands with consistent online mentions are 10x more likely to appear in top results. This is because AI platforms are designed to prioritise entities that people are already talking about and trusting. At Dotsquares, we make sure your brand is consistently represented in ways AI can read, through clear identity signals, structured content and authority-building assets.
EEAT (Expertise, Experience, Authoritativeness, Trustworthiness)
AI platforms do not just look for answers; they look for credible, trustworthy answers. That is where EEAT: Expertise, Experience, Authoritativeness and Trustworthiness, comes in. Originally highlighted by Google, EEAT has now become a cornerstone for AI-driven search as well. In fact, Google’s Quality Rater Guidelines reference EEAT in over 80% of their ranking updates, showing just how central these signals are for visibility. At Dotsquares, we embed EEAT into your SEO strategy.
We highlight your experience with case studies and success stories, showcase expertise through thought-leadership content, reinforce authority with structured brand positioning and build trust with accurate, transparent and helpful content. By making these qualities both human-visible and AI-readable, we make sure that your brand is not just listed, but becomes the credible choice AI assistants recommend when users ask for guidance.
Local AI SEO
Nearly 46% of searches carry local intent. Increasingly, instead of searching in Google Maps, people are asking ChatGPT or Gemini directly for “the best near me.” We help you optimise your bing places and Google Business Profile, improve local citations and boost AI-readable reviews. This ensures that when AI assistants answer local queries (Mostly from bing places), your business appears as a top local recommendation, driving calls and visits.
Query Research (Volume & Types)
AI search is conversational, which means people phrase queries differently than on Google. We analyse long-tail and natural language queries like ‘Which is the most famous restaurant in London?’ and build content that mirrors these patterns. HubSpot reports that businesses targeting long-tail queries see 2.5x higher conversion rates. By designing content for how users speak to AI, we make sure your brand is included at every stage, from research to purchase.
Our Process
Discovery & Strategy
We begin by understanding your business goals, industry and competition. As a result oriented and trusted AI SEO agency in London(UK), we analyse how your audience interacts with platforms like ChatGPT, Google Gemini and Perplexity. This helps us build a roadmap that aligns with both traditional search and AI-driven discovery.
Content & Brand Optimisation
Next, we optimise your content so AI engines can clearly identify, trust and recommend your brand. From restructuring site architecture to adding schema and FAQs, we make your website AI-readable. Our goal is to make sure that when customers ask AI assistants questions in your niche, your business becomes the recommended answer.
AI-Focused Local & Entity Signals
To dominate local and industry-specific searches, we strengthen your entity signals, the connections between your brand, services and location. This makes sure that your business is recognised as the top choice across AI platforms whenever customers search within your niche.
Continuous Monitoring & Growth
AI platforms evolve quickly, so we do not just ‘set and forget.’ Our team continuously monitors how your brand surfaces across AI engines and adapts strategies in real time. This proactive approach ensures your business maintains visibility, outranks competitors and stays future-ready.
Industries We Serve
E-commerce
Healthcare
Education
Real Estate
Finance & Banking
Travel & Tourism
Food & Restaurant
Technology & SaaS
Entertainment
Legal Services
Automotive
Construction
Fashion & Lifestyle
Verified Review
Verified Review
Verified ReviewWhat makes Us Different From Others
Better Conversion Rates
SEO For AI
Experienced Team
Ongoing Support
We Are Dotsquares, London’s Top AI SEO Partner for Real Business Growth
London is one of the most competitive markets in the world, filled with ambitious start-ups, established enterprises, financial hubs, creative agencies, healthcare providers and a booming tech scene, all battling for the same customers. In such a fast-moving environment, simply having a website is not enough. You need to appear at the exact moments when people are searching, comparing and deciding who to call, visit or buy from.
At Dotsquares, we help London businesses earn standout visibility on Google Search, Maps and on emerging AI-driven discovery platforms. Our approach blends the fundamentals, technically sound websites, clear and helpful content and local SEO that drives enquiries and foot traffic with forward-looking strategies designed for AI search.
Because search habits are shifting, we also prepare your brand for AI-assisted discovery on platforms like ChatGPT, Perplexity and Google Gemini. From structuring FAQs and schema to optimising for rich results and voice queries, we make sure your business is ready for how people search today and tomorrow.
Prefer to meet in person?
Visit us at: Unit 2 Hobbs Court, 2 Jacob Street, London SE12BG, UK
Frequently Asked Questions
An agency focuses on getting your business noticed on AI platforms such as ChatGPT, Google Gemini, Perplexity and Claude. It does more than just using AI tools; it studies how these platforms gather and present information, then improves your website content, online profiles and structured data so your brand stands out. The agency also creates reliable, well-researched content and keeps watch on changes in AI search behaviour to maintain and grow your visibility when people ask these platforms for advice.
Dotsquares has over 20 years of experience, a global team of 300+ experts, and has completed 100+ projects in GEO or AI SEO. Our AI-first approach helps your brand gain visibility on emerging AI-driven search platforms like Google Gemini, Perplexity and ChatGPT while improving ROI through smarter, data-backed SEO strategies.
Traditional SEO is about improving your website for search engines like Google with keywords and backlinks. AI SEO or Answer Engine optimization (AEO) is different. It focuses on helping your business show up when people ask AI platforms such as ChatGPT, Perplexity or Google Gemini for advice.
An AI SEO agency studies how these systems collect and rank information, strengthens your online profiles and site data and creates trusted content so the platforms can recognise and recommend your brand. It also keeps track of changes in how AI platforms work, adjusting the strategy so your visibility stays strong.
An AI SEO agency studies how these systems collect and rank information, strengthens your online profiles and site data and creates trusted content so the platforms can recognise and recommend your brand. It also keeps track of changes in how AI platforms work, adjusting the strategy so your visibility stays strong.
Yes. AI-driven search engines and chatbots are becoming a major source of traffic. Our team optimses your website and content to appear as accurate, trusted sources in AI search tools like ChatGPT, Google Gemini, Perplexity and more.
AI SEO (GEO/AEO) is useful for any size of business, from small start-ups to large enterprises, but it is most valuable where people turn to AI assistants for trusted recommendations. Companies in competitive fields such as finance, online retail, travel, healthcare and technology gain the biggest advantage. By strengthening their online signals and publishing authoritative content, these businesses are more likely to be highlighted when someone asks platforms like ChatGPT, Perplexity or Gemini for advice.
Most businesses start noticing improvements in visibility and traffic within the first 6 months, depending on competition, industry and current SEO status. AI SEO accelerates this timeline by using predictive analytics to target the most impactful opportunities first.
No, Dotsquares does not only work with London-based businesses. We do have strong experience with local SEO in London, but our customised AI SEO services support companies across the London, UK and around the world. Whether you want to reach nearby customers or build a global presence, we customise the strategy according to your market and goals so your brand can appear in AI platform results wherever your audience is.
Dotsquares’ AI SEO stands out because every plan is built around the client’s specific goals rather than a standard template. We combine expert knowledge of AI platforms with hands-on human creativity to make your brand visible when people ask tools like ChatGPT, Perplexity, Claude or Google Gemini for recommendations. You receive clear reports and measurable results at every stage, and our methods scale smoothly so the strategy grows alongside your business.
We measure an AI SEO campaign by tracking how well your brand shows up on AI platforms as well as traditional search engines. Key indicators include:
All results are shared in clear, straightforward reports so you can see the impact on your business.
- Growth in organic traffic
- Improved rankings on Google and AI assistants like ChatGPT or Gemini
- Higher conversion rates and quality leads
- Engagement signs, such as longer visit times and stronger click-through rates
All results are shared in clear, straightforward reports so you can see the impact on your business.
Getting started is simple.
First things first, fill out the contact form. Next, arrange a free consultation to talk through your aims and target audience. From there, our team will prepare a custom AI SEO plan designed to help your brand appear in results on platforms like ChatGPT, Gemini and other AI assistants.
First things first, fill out the contact form. Next, arrange a free consultation to talk through your aims and target audience. From there, our team will prepare a custom AI SEO plan designed to help your brand appear in results on platforms like ChatGPT, Gemini and other AI assistants.
Still Have Questions? Contact Us!
